In April 1982, Martin D. Meeker, former financial consultant to hi-tech electronics firms such as Intel and Amdahl, and five computer software engineers established Data Age, Inc. They got off to a terrific start, but Data Age’s good fortunes were short-lived… VERY short lived. Data Age made its debut at the 1982 Summer Consumer Electronics Show with 10 employees, five science-fiction games and a commitment to ship those games on October 1. Data Age met the ship date it announced at CES and accompanied its initial release with what was regarded (at the time) as “one of the most innovative point-of-purchase materials in the industry.
Called “Mindscape,” the 3 1/2 minute soundtrack, recorded on a flexible plastic disc, dramatized the sounds of Data Age’s Bugs, Sssnake, Airlock, Warplock, and Encounter at L-5 games. The disc, an audio version of the standard consumer catalog, was offered free to dealers and its customers and was the first industry-wide attempt at using the sound medium to generate buyer enthusiasm.